'Breaking Bad Habits' 🗑️😆

Hey! Welcome to the latest Growth By Social 🌱 where we’re talking about:

📱 This week’s social media news 

❤️ My favorite social posts of the week

🚪M&M’s and Ring partner up to become the voice of the season

🗑️ Breaking Bad Habits

First up, some social media news!

Your social media news roundup 📱⤵️

📈 Bluesky, the Twitter-like app, is significantly gaining momentum following X’s blocking update which allows blocked users to still see a person’s posts – Bluesky has reported gaining half a million new users in one day alone last week! 

📱Instagram has rolled their Profile Cards out further, with users now able to generate their unique QR code and profile summary to allow people to connect with their account easily. 

📊 Instagram is providing live streamers with insight and performance tips while they stream. These pointers give a snippet as to why people are watching and how long for, amongst other things.

🧵Threads has now launched analytics on mobile to allow users to check in on their performance while on the go!

💬 WhatsApp is expanding on contact management, now allowing contacts to be synced across multiple devices where they can be transferred, saved, added, etc - ensuring contacts don’t go amiss.

❤️ My favorite social posts of the week

Guilty 😆

🤣🤣🤣

See also: no meeting Fridays 😎

🚪M&M’s and Ring partner up to become voice of the season

By now, we’re all familiar with the cheeky M&M mascots and their appearance in ad breaks. But now in a clever partnership with the home security company, Ring, you can bring the essence of mischief to your own visitors this Halloween… 😆

Launching Quick Replies from the voice of Red, guests can now be greeted with the mascot’s voice through the Ring doorbell, which all fit different scenarios you may find yourself in.

For example, ‘when you’re somewhere living your best, spooky life’ or ‘when you feel like making them dance for their treats', Red has just the right reply to set the scene.

Ring and M&M’s launched the partnership with a fun 20-second ad showcasing Red’s mischief as he greets Purple who’s all dressed up for Halloween festivities.

🗑️ Breaking Bad Habits

The legendary series Breaking Bad is now New Mexico’s leading hope in their latest campaign against littering.

Titled ‘Breaking Bad Habits’ those across New Mexico are being warned off littering by non-other than Walter White himself, who has been briefly revived for the campaign alone.

The 15 and 30-second ads feature Walter White asking people to keep litter out of his territory as he intimidatingly crushes an infamously branded Los Pollos Hermanos cup.

The ads even premiered at two cinemas in New Mexico, and billboards will also be put up as part of the $3 million wider campaign.

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See you next time!

Mai An Tran, co-founder of MixBloom